Explainer video production is a multi-step process that involves additional authorities than one particular.
Ordinarily, an explainer video production group comprises of a Scriptwriter, Storyboard Artist, Illustrator, Animator, Voiceover Artist and Sound-Effects Artist. Each and every of these six function players uniquely contributes to video production.
Here’s a step-by-step description of the Video Production Course of action.
Step I: Understanding Client Brief
The very first step of the explainer video production procedure entails going by way of client’s short (a questionnaire filled by client), for understanding his/her organization entity and video requirement. Normally, it is the scriptwriter who goes by way of this course of action. In case of doubts or queries, an interaction involving the scriptwriter and the client is arranged.
Step II: Research and Brainstorming
After all the relevant data has been gathered from the client, a secondary analysis (if required) is conducted, for far better understanding the enterprise. The brief is explained to the storyboard artist and to the animator. After each of them have understood the brief, they sit with the scriptwriter to visualize the video storyline, determine on characterizations & other visual components, and finalize on how those elements would be animated. Once almost everything is decided, the video script is crafted.
Step III: Scripting & Voiceover
Based upon discussion, the explainer video script is crafted and sent to the client for approval. Ordinarily, a 60-seconds explainer video script includes 150-160 words. This script acts as the ‘armature’ about which the video is sculpted. On approval, the script is recorded as a voiceover, which at a later stage, is placed as a background narration in the explainer video.
Step IV: Storyboarding & Illustration
”A storyboard is a graphic organizer in the form of illustrations or pictures displayed in sequence for the purpose of pre-visualizing a motion image, animation, motion graphic or interactive media sequence.”- Wikipedia
Basically, storyboarding includes sketching the scenes of the video, frame-by-frame. Storyboarding is completed on the basis of the final script. Once storyboarding is carried out, it is sent for client’s approval. On approval, the storyboard goes by way of illustration (colorization), and once once more, it is sent to the client for approval.
Step V: Animation and Sound Effects
Once the totally-illustrated storyboard is approved from the client, the animation process gets began. This method of course, consumes a lot of time as it isn’t a straightforward job to bring static storyboard characters/elements to life. corporate video companies is completed primarily based on the final voiceover, therefore making sure correct synchronization among the audio and the visual.
Sooner or later, the animation and voiceover are integrated together to form the video. To this video, sounds effects are added. The sound effects improve the overall video high-quality and contribute in creating subtle humor.
The final video is sent for approval.
Step VI: Delivery
On approval, the final video along with its supply files is delivered to the client. As per the client’s requirement, the video is delivered in ‘mov’, ‘avi’ and/or ‘mp4’ format(s). This is how the explainer video production procedure ends.
If you are organizing to get an animated video made, then you must maintain in mind that no matter what explainer video style you pick out to have for your video, the production is time-consuming. Consequently, in order to have a high-high quality video, the production team should really be offered enough time to conceptualize and create it. Pull off an remarkable video and practical experience its advantages!